Today we’d like to introduce you to Erin Osborne.
Hi Erin, so excited to have you on the platform. So before we get into questions about your work-life, maybe you can bring our readers up to speed on your story and how you got to where you are today?
I’ve always been drawn to the road less traveled. At four, I was known as “Bossy Peanut,” and in many ways that spirit has shaped my career—trusting my instincts, embracing entrepreneurship, and ultimately creating a boutique agency rooted in purpose, creativity, and connection.
Throughout my career, I was fortunate to work with mentors at PR agencies up and down the West Coast who gave me both the freedom to lead and the right amount of support along the way. By the time I was ready to launch my own PR agency, I felt prepared, energized, and truly excited for what was ahead.
Now, 11 years into this adventure at ON PR, I feel incredibly grateful — surrounded by a team of talented professionals and inspiring clients who are doing meaningful work every day.
We all face challenges, but looking back would you describe it as a relatively smooth road?
Whether it’s finding the right fit for our team, balancing the demands of leadership with life as a working mom of young children, or tailoring the right PR strategies to help our clients succeed in an ever changing media landscape, the road is rarely perfectly smooth. And honestly, that’s part of the adventure — the growth comes from the moments that require you to adapt, learn, and keep moving forward.
As you know, we’re big fans of ON PR . For our readers who might not be as familiar what can you tell them about the brand?
Founded by Erin Osborne in 2015, ON PR is a female-owned and operated public relations firm specializing in world-class tourism and lifestyle brands. Our mighty team delivers high-impact PR campaigns that consistently land clients in the most coveted media outlets. Our client roster includes 1 Hotels, Destination British Columbia, Embrace Whidbey and Camano Islands, and Visit Tri-Cities, among others.
At ON PR, we believe small teams create seismic impact. With just four powerhouse women, we’ve driven millions in economic impact, billions in media reach, and legacy client partnerships that span more than a decade. ON PR is redefining what a boutique agency can be—nimble, mission-driven, and consistently impactful on a national scale.
Do you have any advice for those just starting out?
Enjoy the journey. You’re exactly where you need to be right now — and you’ll know when the time comes to make a change. Seek out mentorship, stay open to learning, and embrace the challenge of working with different personalities and perspectives.
Above all, remain curious. Ask thoughtful questions, listen closely, and trust that the answers will guide you toward desired outcomes.
Contact Info:
- Website: https://www.onpublicrelations.com
- Instagram: https://www.instagram.com/onpublicrelations
- Facebook: https://www.facebook.com/onpublicrelations
- LinkedIn: https://www.linkedin.com/company/onpublicrelations/
